Blogs Made Simple For Health Practitioners
Blogging is one of those tasks that SEEMS simple enough... until you actually get started. Then you start to wonder:
‘What am I supposed to write about? There are so many options I don't know where to start!’
'Does anyone actually care enough about this to read it, or am I wasting my time?'
‘It takes me hours to write a single blog - is this really a sustainable way to market myself?’
'Should I be referencing my content, or is that overkill?'
‘I don't even understand SEO - how am I supposed to write articles that are SEO-friendly?’
So many practitioners start off with next to no blogging know-how. But the secretly hope that they'll write a blog or two, post it on social media and go viral overnight!
Right now, you're starting out as a newbie in the blog world. You look up to the big names like Healthline and Dr Axe and try to emulate their approach to articles - except you're quickly discovering can't physically produce that much content or spend that long looking through research!
(quick hint - the reason they can write that much is because they pay health writers to create it for them)
Let me tell you from experience – this becomes a never-ending cycle of procrastination, overwhelm, and letting your helpful content go to waste in the depths of your website archives.
But what if you could learn how to write blogs effectively without resorting to outsourcing or spending hours of your time on a single 500 word article?
Imagine if you could write content around the areas of health that light you up and attract the kind of people you dream of filling your clinic with. Blogs that not only educate the reader, but also encourage them to work with you when it comes to their health concerns.
And even better - every time you write a blog, you get quicker and more effective!
I've spent 7+ years writing hundreds of blogs for health practitioners. In that time, I've cracked the code of articles that are easy to read, feed into their offers, and take 20-90 minutes to write – and now I want to share with you how you can do that for yourself.
Learn how to:
- Write blogs that people want to read
- Take a smart approach to research and save yourself from hours of scrolling Google Scholar and PubMed
- Understand the basics of tech considerations including SEO and readability of blogs
- Structure your blogs so it's easy to write AND easy to read
- Create blogs that feed into your offers and have people wanting to work with you
- Repurpose blogs to save you precious time and energy in other areas of marketing yourself
Here's how it works:
This program contains 5 main modules of content, along with bonus resources, all designed to help you write blogs that are quick, value-packed and effective.
We'll cover:
- Why we write blogs and how they can be a useful tool in your business
- What to write about
- Researching for your blogs
- How to make it digestible for your readers
- Tech considerations including SEO, readability and tips for specific platforms
- My super-simple blog structure
- How to write amazing blogs quickly
- Converting clients via blogs
- How to repurpose your blogs to make the most out of them
Because everyone learns a little bit differently, I've made sure to include different forms of content including videos, checklists, templates and guides.
These are designed to help you decide what YOUR ideal approach to blogging looks like - based on your skills, your goals and the time you have to commit to writing content.
And if that wasn't enough juicy goodness, you will have access to all of this for the lifetime of the course!
What if you just decided to jump into blogging without getting clear on how to write amazing content?
Well, I can tell you that too – because that was how it was when I first started. In fact, I am very open about the fact that my earlier blogs were, well, kind of disgraceful to be honest! If you start writing blogs without learning the fundamentals, you’ll find yourself:
- Having no idea what to write about because you don't know what the purpose of your content is
- Spending hours on unnecessary research meaning you can only write a blog every couple of months
- Putting your all into epic articles but neglecting to make them friendly for search engines or your potential readers!
- Creating articles only for them to rot in the virtual basement of your website, never to see the light of day or support your business again
- Writing plenty of blogs but no one is reading them or signing up to work with you as a result
All of these mean that you could spend years on writing blogs for your business, only for there to be very little return on your time-investment.
Frequently Asked Questions
I’m a student practitioner – can I start implementing this now, or do I need to graduate?
You can start today!
In fact, the earlier you start working on writing blogs, the easier it is to get your content out into the world when you graduate and set up a website.
Is there a payment plan option?
Absolutely - I want to make sure this is accessible for you. With the payment plan, you can pay it off over a 5-week period.
Simply select the payment plan option at the checkout.
How long do I have access to the content? I’m not sure if I have time to complete it right now!
Don’t stress – you retain access to the content for the lifetime of the course. As long as this course is in existence, it's all yours to watch, rewatch and download resources from.
Psst - this includes any bonus resources that I will be adding in the future!
What if I have additional questions about the content?
The awesome thing about Simplero is that you can leave comments on individual lessons for me to respond to!
So if you have a question, all you have to do is ask on the lesson and I typically will respond within a week.
I don't have any blogging skills under my belt. Can I still successfully DIY my content?
Don't underestimate yourself, friend! Everyone picks up skills - even soft skills - that can feed into creating written content.
While it is easier to write content if you do have skills in areas such as marketing or writing, it's not a must.
Don't believe me? I actually started my business with no formal training or skills in anything related to blogging (all I had was a nutrition degree and a cert 3 in fitness!) and yet I managed to build a thriving business on the foundation of writing blogs!